Brand Authority - eBook & Video

• Download File Size - 447 MB
• Video Format - MP4
• Viewing Requirements - Any Video Player
• Number of Videos - 10
• eBook Format - PDF
• Reading Requirements - Any PDF reader
• Number of Pages - 54
• Release Date - 2015
• Suggested Retail Price - 21.85

Product Summary

Stand out from the competition & dominate the market using the power of branding. Learn how to build & manage a strong brand.

Having a strong brand also makes it much easier for you to market your products and services, creating new opportunities to make people think about your business. At the same time, your brand will also help you to inspire more emotion from your users and customers. With a brand, you'll feel that people will get behind what you're doing and become fans of your products and services. Without a brand, you won't be able to get that kind of loyalty or interest surrounding what you do.

On the face of it a brand is just a name, term, design or other feature that distinguishes one seller's product from those of others. Of course though it's actually much more than that, a brand can also be what distinguishes products from one another. It's also certainly more than just the logo and name - your brand is also encompassed by your mission statement, by your general quality and by the similarities between your products or services.

To succeed online or in business generally for that matter, you need a brand. It's not enough to simply start spamming the web with content; you need to ensure that you have thought about who you want to be, how you are going to gradually raise awareness of your company, how you are going to introduce a gradually increasing number of potential customers to your products and services and how you are going to cement the loyalty of those who come across you.

Here we will look at how you should go about doing this by creating a strong brand and then growing it to the point where you will be recognizable by your logo alone. We'll go through why you need a brand if you're running an online business, we'll look at the basics of what a brand is and we'll look at all the tools and techniques you'll need to create a brand that works for you in a highly effective manner.

• Introduction
• Why You Need A Brand To Succeed Online?
• What Is A Brand?
• What Aspects Make A Brand?
• How To Come Up With A Mission Statement
• Apple's Values Statement & Why They're Successful
• Writing Your Mission Statement - Your Promise
• Coming Up With A Company Or Website Name
• Considerations For Your Company Or Website Name
• Getting A Website
• Creating Your Logo - What Makes A Good Logo?
• Ideation - Coming Up With A Concept For Design
• Designing A Logo Yourself
• Outsourcing Your Logo Design
• Protecting Your Trademark
• Using Your Logo And Being Everywhere
• More Materials To Create
• Creating A Personal Brand
• Being Everywhere - Building Trust
• Content Marketing And Becoming An Authority
• Creating Relationships
• Under Promise And Over Deliver
• Increasing Brand Loyalty
• Marketing Your Brand
• Content Marketing For Exposure
• Guest Posting And Press Releases
• Advertising And SEO
• How To Manage Your Brand And Reputation
• Reputation Management
• What To Do If You're Planning On Rebranding
• And Much More!

Product Summary - Videos

Now you can get instant access to 10 hot video tutorials showing you branding basics and top tactics.

Turning a first time visitor into a paying customer is lengthy process. But note how much more difficult this would be without a strong and consistent branding. Without a catchy site name and logo, how would they know that they were reading your website again the second time they found it?

Likewise, without a clear sense of identity and a clear mission statement, why would they consider subscribing? And if your social media channel is just your personal name with no branding, are they really going to want to follow you?

The same goes for other business models too. Let's say you're manufacturing a product. Having a brand will allow you to market the product and generate buzz for it more effectively but more importantly it will enable you to build on your success. Once you've built a strong brand and people have enjoyed products from you, they will then know to seek out more products from you in future because they'll expect that they'll be similarly high quality ...

If you're still scratching your head and thinking that you chose this business model because it was easier or because it was there, or that you're simply going through the motions and not really bringing anything new to the table... then you need to sit down and reassess your whole business model. This is important not only so that you can create a strong brand but also so you can succeed generally. Find that extra something you can offer and then come back to this process ...

Download and start playing these videos tutorials right from the comfort of your home!

Reseller Tools

• Includes Sales Page - Yes
• Includes Download Page - Yes
• Other Included Pages - Opt-in, Checklist, Cheat Sheet, Mindmap
• Notable Reseller Extras - Graphics, Emails, Articles, Social media images

Reseller Tools - Video

• Includes Sales Page - Yes (upsell page)
• Includes Download Page - Yes
• Other Included Pages - Autoresponder Series, Report, Affiliate Toolbox, Presentation
• Notable Reseller Extras - Social Media Swipe, Forum & Blog List, Keywords, Feature Images

Distribution Rights

• Resale Rights - Yes
• Master Resale Rights - Yes
• Private Label Rights - No
• Giveaway Rights - No
• Offered as a Bonus - Yes
• Full Product Copyrights - No
• Full Graphic Copyrights - No
• May Modify Product - Yes (Sales Page only)
• Packaged with Other Products - Yes
• Added to Paid Membership Websites - Yes
• Added to Free Membership Websites - No
• May Publish Offline - No
• May Sell on Auction Websites - No