The New Guide To SEO [eBook]

• Download File Size - 101 MB
• eBook Format - PDF
• Reading Requirements - Any PDF reader
• Number of Pages - 47
• Release Date - 2017
• Suggested Retail Price - $9.29

Product Summary

Learn why strategies need to keep evolving as search engines improve, what good SEO is all about & how you can achieve that.

SEO has changed a lot since the days when you could just create a bunch of low quality links to your website and expect to rank at the top of your SERPs or Search Engine Results Pages. Google is constantly getting smarter and is constantly iterating on its algorithms and if we're going to keep bringing in traffic, then we need to know how to adapt.

In fact, continuing with outdated SEO strategies is not only unlikely to work - it can actually damage the status of your site and even result in your site being entirely de-indexed. It is entirely crucial then that you stay up-to-date with your SEO strategies then and that you stay one step ahead of Google's algorithm updates.

Google doesn't want a website owner to be able to artificially climb its SERPs. Rather, Google wants websites to climb the ranks only when they are genuinely valuable and popular with the audience. It wants to see natural, organic links that you haven't paid for and it wants to see deep, relevant and interesting content.

Keyword research is still useful for example but we now know that Google doesn't want us to overly stuff our website with those search terms. Instead, the recommendation hovers at around 1-2% keyword density. If you write a long article and include the search term a few times, then that should be enough as long as it's also in your code a little, or in your file name.

It's also worth noting that Google looks for keywords in specific places in your content and gives those extra-value. Google will consider it a strong sign if your keywords are used in your headers, or in the first paragraph of your content. Google also looks for synonyms though and related language - which is something that we'll discuss more in future chapters. And it no longer cares how many links you can get - it cares far more about how high quality those links are. If your links are from lots of highly trusted websites, then you'll find it does great things for your ranking.

• An Introduction to SEO - Still Kicking
• How SEO Works
• SEO - What it Used to Mean
• Enter Black-Hat SEO
• What SEO Means Today
• The Death of SEO?
• Examples of Modern Approaches to SEO
• How to Conquer On-Page SEO
• How to Make Excellent Content
• Introducing a Conversational Google
• Schemas and Structured Data
• Design and Layout
• More On-Page Optimization
• How to Handle Off-Page SEO
• Trust - Google News and Other Important Sites
• Working With Influencers
• Link Bait and Creating Organic Links
• Backlink Research
• Content Marketing is the New Key to Good SEO
• What is Content Marketing?
• How to Build Trust and Authority
• Using SEO Companies
• How to Measure the Success of an SEO Campaign
• The Trouble With SEO Companies
• Metrics, Tracking Tools & Google Analytics
• Using Analytics in Your Own Campaign
• Real-Time SEO and the Future of SEO
• Voice Search and AI Assistants
• KGO Optimizing for Google's Quick Answers
• Your Action Plan and Conclusions
• And Much More!

Reseller Tools

• Includes Sales Page - Yes
• Includes Download Page - Yes
• Other Included Pages - Resource Report, Sales Video, Mindmap, Free Articles, Cheat Sheet
• Notable Reseller Extras - eCovers, Graphics, Banners, Social Media Images, Email Swipes

Distribution Rights

• Resale Rights - Yes
• Master Resale Rights - Yes
• Private Label Rights - No
• Giveaway Rights - No
• Offered as a Bonus - Yes
• Full Product Copyrights - No
• Full Graphic Copyrights - No
• May Modify Product - Yes (Sales Page only)
• Packaged with Other Products - Yes
• Added to Paid Membership Websites - Yes
• Added to Free Membership Websites - No
• May Publish Offline - No
• May Sell on Auction Websites - No