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Description
- Download File Size - 320 MB
- Video Format - MP4
- Viewing Requirements - Any Video Player
- Audio Format - MP3
- Number of Videos / Audios - 10
- eBook Format - PDF
- Reading Requirements - Any PDF reader
- Number of Pages - 47
- Release Date - 2017
- Suggested Retail Price - 21.35
Product Summary
Learn how to generate high quality traffic with modern SEO strategies and how to future-proof your site for upcoming changes.
SEO has changed a lot since the days when you could just create a bunch of low quality links to your
website and expect to rank at the top of your SERPs or Search Engine Results Pages. Google is
constantly getting smarter and is constantly iterating on its algorithms and if we're going to keep
bringing in traffic, then we need to know how to adapt.
In fact, continuing with outdated SEO strategies is not only unlikely to work - it can actually damage
the status of your site and even result in your site being entirely de-indexed. It is entirely crucial then
that you stay up-to-date with your SEO strategies then and that you stay one step ahead of Google's
algorithm updates.
Google doesn't want a website owner to be able to artificially climb its SERPs. Rather, Google wants
websites to climb the ranks only when they are genuinely valuable and popular with the audience. It
wants to see natural, organic links that you haven't paid for and it wants to see deep, relevant and
interesting content.
Keyword research is still useful for example but we now know that Google doesn't want us to overly
stuff our website with those search terms. Instead, the recommendation hovers at around 1-2%
keyword density. If you write a long article and include the search term a few times, then that should be
enough as long as it's also in your code a little, or in your file name.
It's also worth noting that Google looks for keywords in specific places in your content and gives those
extra-value. Google will consider it a strong sign if your keywords are used in your headers, or in the first
paragraph of your content. Google also looks for synonyms though and related language - which is something that we'll discuss
more in future chapters. And it no longer cares how many links you can get - it cares far more about how high quality those links
are. If your links are from lots of highly trusted websites, then you'll find it does great things for your
ranking.
What You'll Learn
- An Introduction to SEO - Still Kicking
- How SEO Works
- SEO - What it Used to Mean
- Enter Black-Hat SEO
- What SEO Means Today
- The Death of SEO?
- Examples of Modern Approaches to SEO
- How to Conquer On-Page SEO
- How to Make Excellent Content
- Introducing a Conversational Google
- Schemas and Structured Data
- Design and Layout
- More On-Page Optimization
- How to Handle Off-Page SEO
- Trust - Google News and Other Important Sites
- Working With Influencers
- Link Bait and Creating Organic Links
- Backlink Research
- Content Marketing is the New Key to Good SEO
- What is Content Marketing?
- How to Build Trust and Authority
- Using SEO Companies
- How to Measure the Success of an SEO Campaign
- The Trouble With SEO Companies
- Metrics, Tracking Tools & Google Analytics
- Using Analytics in Your Own Campaign
- Real-Time SEO and the Future of SEO
- Voice Search and AI Assistants
- KGO Optimizing for Google's Quick Answers
- Your Action Plan and Conclusions
- And Much More!
Product Summary - Videos
Being effective at SEO means having an up-to-date understanding of how it works and it means knowing the core principles that underlie the different strategies.
It's hard to overstate just what an impact these algorithm changes had on the SEO industry at the time -
and on countless other industries as well. These changes ended up completely de-indexing massive websites overnight. Sites that had followed
conventional wisdom to get to the top spot on popular SERPs were now completely de-indexed, cutting
off the vast majority of their traffic and sales.
This led many to proclaim that SEO was dead. It was no longer possible to game the system because you
would be penalized for buying links or for stuffing keywords. And even if someone could break Google's new algorithm and work out a new way to game the system,
it would only be a matter of time until Google changed its algorithms again.
The industry as a whole was in trouble and SEO became a dirty word. Many people felt that SEO and
black hat SEO were synonymous. And more and more people began to turn to social media marketing,
with the likes of Facebook and Twitter massively on the rise. But was SEO really dead?
Not at all - it was just going through a metamorphosis.
SEO is not the techniques we use to get our sites to the top of Google. SEO is simply the objective of
getting to the top of Google. Any technique you use to try and get more attention from Google could be
considered SEO.
So, if Google wants us to create a high quality website, then creating a high quality website becomes
SEO. The hard part is just unravelling what Google's idea of a high quality website should look like.
Google is also now looking at things like bounce rates - how long someone spends on your website. And
it is looking at how your site renders on mobile and how quickly it loads.
And Google is now looking at social sharing signs.
In short, Google is looking for signs of quality, relevance and great design. At the end of the day, Google
does not care about you as a content creator. You are not Google's customer. Google's customer is the
end user who searches for a keyphrase because they want to get relevant information or find the
answer to a question.
Get these 10 exclusive, step-by-step video tutorials that will show you everything you need to do to see massive improvements in your SEO. This is the modern guide to SEO for modern marketers and site owners.
Reseller Tools
- Includes Sales Page - Yes
- Includes Download Page - Yes
- Other Included Pages - Resource Report, Sales Video, Mindmap, Free Articles, Cheat Sheet
- Notable Reseller Extras - eCovers, Graphics, Banners, Social Media Images, Email Swipes
Reseller Tools - Video
- Includes Sales Page - Yes (upsell page)
- Includes Download Page - Yes
- Other Included Pages - Squeeze Page, Affilaite Page, Sales Video, Free Giveaway Reports
- Notable Reseller Extras - Promotional Email Swipes, Graphics, Mp3 Audio Files
Distribution Rights
- Resale Rights - Yes
- Master Resale Rights - Yes
- Private Label Rights - No
- Giveaway Rights - No
- Offered as a Bonus - Yes
- Full Product Copyrights - No
- Full Graphic Copyrights - No
- May Modify Product - Yes (Sales Page only)
- Packaged with Other Products - Yes
- Added to Paid Membership Websites - Yes
- Added to Free Membership Websites - No
- May Publish Offline - No
- May Sell on Auction Websites - No
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