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Choosing the right niche can either make or break your online success. Learn how you can find your hot niche and dominate it.
By definition, the word niche means A specialized segment of the market for a particular kind of product or
service. This description makes sense for a blogger too as it illustrates the fact that
this is at least partly a business decision. Ideally, your niche should also
unveil a niche in the market - meaning that you're meeting a demand that
is as-yet unfulfilled. Of course, this isn't something that every 'niche'
website needs to accomplish but as you read on you'll see there are
definitely some parallels. Ideally your niche will also provide you with
access to some niches in the market.
A popular piece of advice among writers is to 'write what you know'.
Granted, this advice is generally aimed at fiction writers and creative writers
but it definitely still applies here.
What does this mean? It means write something that you have experience
in and write something that you enjoy and find interesting. In an ideal
situation, you shouldn't view writing your blog as 'work' at all. Rather it
should be something that you actually enjoy and actively look forward to.
More importantly though, creating a website on a subject you find interesting
means that it won't be a chore for you to keep it updated. This means you'll
be likely to fill it with a higher quantity of content and that content will be
likely to be of a better quality at the same time! Your passion and love for
the subject will keep you writing about it on a regular basis and it will come
across in the way you sound enthused within the content.
Whenever you create your own product though, you will be taking a big
risk. You'll be investing a lot of time, money or both into creating something
new that you have no guarantee will sell. The worst case scenario is that
you spend all your time creating something new only to find that the
audience isn't there, or your product isn't going to sell.
Essentially, all you're going to do is to run a practice run as though you
were selling your product and then see how many imaginary sales you can
rack up. If the number is high, you can go ahead and invest the time,
money and energy into creating the product. If not? Then you know not to
waste your time and you can start thinking about alternate niches and
alternate products.
Get instant access to 10 these hot video tutorials showing you powerful niche marketing tactics.
I recorded 10 exclusive, step-by-step video tutorials that'll show you the tools, techniques and my top tips on niche marketing.
Understanding and fully grasping this concept could well be the difference between years of struggle and instant success.
You should recognize that choosing your niche also
means choosing your audience and your business model. Don't blindly
stumble into the topic where you think there's the most money - instead
think about how you are going to make money and what you have to offer
and then create a concrete business plan within that subject area ...
Download and start playing these videos tutorials right from the comfort of your home!
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